Football Victoria (FV) is pleased to announce a new three-year partnership with Streets, which will become the organisation’s exclusive ice cream partner across all venues and events operated by FV.
From local matches to major events, Streets products will now be the only ice cream on offer at FV-operated venues, with the partnership also extending to business leagues and community events. It’s a sweet addition that will help bring even more joy to matchdays for players, families and fans right across the state.
FV Executive Manager of Commercial and Facilities, Chris Speldewinde, is thrilled to have one of Australia’s most recognisable brands on board.
“Football Victoria is always looking for ways to elevate the experience at The Home of The Matildas, and this partnership does exactly that.
“We are incredibly excited to partner with Streets, a much-loved Australian brand with more than 100 years of history. It’s a fantastic fit for our community and we’re looking forward to what the next three years will bring.
Senior Brand Manager at Streets, Ryan Katz, said the partnership reflects the brand’s passion for community sport and shared moments of joy.
“Streets is proud to join Football Victoria as its exclusive ice cream partner. There’s nothing better than enjoying a great game with a classic ice cream in hand, and we’re excited to be part of those moments across the state."
The agreement further strengthens FV’s commitment to delivering enjoyable experiences both on and off the pitch, while providing clubs and communities with access to one of Australia's most iconic and recognised brands.